membership model Archives

Podcast

Wildlife Biologist Turned Science Teacher Empowers Educators (and Students)

By Shelli Varela

Jackie Grundberg worked all over the world as a wildlife biologist before settling down and becoming a biology teacher. When she needed to work in a Montessori grade school to practice the style of teaching she loved, she made a breakthrough discovery: she could effectively teach high school-level science to 4th-6th graders by incorporating experiential learning. Now, at Backpack Sciences, Jackie helps educators earning their Montessori credentials overcome the overwhelm of teaching science. However, with…

Podcast

Actor Turned Consultant Helps Online Sellers

By Shelli Varela

Kathy Terrill is a New York City-based actor who has appeared in a number of off-Broadway and regional theater productions, as well as a number of episodes of All My Children. Because her acting work was largely seasonal, she took on a side gig as a product presenter for QVC. However, when her mother fell ill and she needed to stay in Manhattan to be there for her, she found herself decluttering her life on…

Podcast

Helping Aspiring Realtors Become Business Leaders

By Shelli Varela

When Tracy Henning entered the real estate industry at the age of 21, she found herself up against the extraordinarily stiff competition. The early rejections and harsh criticism showed her how much more effective she could be if she started to think outside the box, and she soon became one of the leading realtors in her market. However, after she adopted her newborn daughter, she knew she wanted to spend more time at home. Now,…

Podcast

Carving Out a Niche and Serving Modern Jewish Brides

By Shelli Varela

When Karen Cinnamon got engaged, she found herself unable to find anything that spoke to her when it came to planning a modern Jewish wedding. When she couldn’t find anyone providing the inspiration, advice, or guidance she was looking for, she realized that there was a hole in the market and a massive opportunity. She started a blog to showcase innovative Jewish weddings, and it became her full-time job within a year. Now, at Brides…

Podcast

The Counselor Helping Women Get Unstuck

By Shelli Varela

After 10 years of working as a school counselor, a faith-based counseling course changed Melissa Bezotte’s life forever. She launched her Christian counseling practice 10 years ago, and despite having never done any marketing, she and her team of therapists have always had a full schedule. However, Melissa’s huge waiting list for new clients meant that she was always at capacity and unable to give more of herself to people. After working with a business…

Podcast

“Old School” Bookmaker Leverages Membership Model to Dramatically Scale Her Business

By Shelli Varela

Ali Manning took up bookbinding as a hobby after her daughter was born. By the time her daughter was in elementary school, Ali had started blogging, teaching bookbinding classes, and selling her books in galleries, studios, and on Etsy. However, her business wasn’t scalable, her income wasn’t where she wanted it to be, and her teaching obligations were getting in the way of being able to visit family back in the United Kingdom. Now, at…

Membership Tips

6 Types of Membership Sites You Need To Know

By Rick M

Not all membership sites are created equal. The one you pick will not only make your customer’s life so much better, but it will also make yours better, too! Don’t just follow the crowd—leverage your unique business strengths to find the perfect fit for you and your audience. This is about turning what you know, love and do into a highly successful membership site. There are six main types membership site models you can use.…